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« Customer satisfaction, loyalty and marketing consulting »
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Market research
Brand awareness
Customer satisfaction analysis
B2C and B2B surveys

IntoTheMinds is a market research and marketing consulting firm located in France (Paris) and Belgium (Brussels).
We carry out projects throughout Europe and for all sectors of activity, in particular: satisfaction surveys, B2B and B2C market research projects, customer experience analyses, marketing strategy assignments and (big) data analyses.

Get in touch. We will answer within 60 minutes.

News

02/10

Should customer satisfaction still be a priority?

Inflation has prompted customers to rethink their consumption habits. In a tight budgetary context, building customer loyalty is becoming increasingly complicated. This raises the question of whether there is any point in trying to satisfy customers (and measure their satisfaction) since price plays an increasingly…
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30/09

Infiniment Coty Paris: retail favorite of the year

During a retail trip to Paris, I stumbled across a store well worth a visit: Infiniment Coty. Located in the Marais district, this perfumer Coty outlet was a treat for the senses and marketing enthusiasts. The customer experience is remarkable, with several innovations I hadn’t…
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ExpertiseWe love to do that!

Satisfaction & Lovalty

Satisfying customer and increasing loyalty has never been so important. Whatever your industry, loyal customers are crucial for your profitability. We propose you solutions to measure and increase customer satisfaction and repurchase intentions.
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Strategy and Market trends

What are the trends on your market and how should you innovate to stay ahead of the competition ? Which marketing strategyshould you follow to be different and attract customers ? Those are the questions we help you answer.
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Data mining

Your business data is precious. We can help you analyze and segment it, to better understand your customers' behaviors and needs. Our solutions are pragmatic and suit perfectly the smallest organizations.
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Behavioral analysis

Your customers are changing. Be it in B2B or in B2C behaviours have never evolved so quickly. We can help you anticipate this evolution. We use a wide range of qualitative technique to understand emerging behaviours and craft your marketing strategy.
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Market research

Market research is a mandatory step towards preparing your business and financial plan. Whatever your budget and your sector of activity, we have solutions to answer your questions and... reassure your bank.
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