Articles filed under Customer experience
Infiniment Coty Paris: retail favorite of the year
By Pierre-Nicolas Schwab •
In this article, I share my retail favorite of the year. The "Infiniment Coty" store was opened in Paris to launch the eponymous brand. This ultra-innovative outlet will inspire even the most demanding marketers.
An interactive window that surfs on recovery
The store window is an essential component of any successful store. Yet, they are rarely designed to be interactive. The Jamini store in Paris is. And it is even more successful for being part of a neighborhood initiative.
LinkedIn invitations: how to encourage more personalization
A better design of the LinkedIn connection request would increase the personalization rate of invitation messages. Currently, 87% of connection requests are not personalized.
The flagship store Zara on the Champs-Elysées: ultra-digital
By Pierre-Nicolas Schwab •
Augmented reality: the example of Ditar, an innovative player in the eyewear industry
By Pierre-Nicolas Schwab •
4 examples of inbound marketing to attract more customers!
By Pierre-Nicolas Schwab •
Preparing for the recession: 9 concrete steps for your company
By Pierre-Nicolas Schwab •