Market research news
The blog of the market research agency IntoTheminds lists opinionated articles, examples of alignment with marketing theory, highlights and bad buzz, carefully selected by Pierre-Nicolas Schwab, his team and influential experts.
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Marketing 4.0: origins, advantages and advice
By Pierre-Nicolas Schwab •
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Activation marketing: definition, advice, and examples
By Pierre-Nicolas Schwab •
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Streaming: the danger of price increases
By Pierre-Nicolas Schwab •
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Wild posting: definition, analysis, examples [Guide 2022]
By Pierre-Nicolas Schwab •
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Advocacy marketing: definition and examples
By Pierre-Nicolas Schwab •
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Ryanair: 5 examples of provocative PR stunts
By Pierre-Nicolas Schwab •
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The food industry: less innovation, more streamlining
By Pierre-Nicolas Schwab •
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Oliba’s breakthrough in the beer market in 2022
By Pierre-Nicolas Schwab •
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DIONE: What does a good internationalization strategy look like?
By Pierre-Nicolas Schwab •
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Food: marketing in search of “free”
By Pierre-Nicolas Schwab •
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Facebook responsible for 24% of mental health decline
By Pierre-Nicolas Schwab •
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Target marketing: definition, methods, examples [Guide 2022]
By Pierre-Nicolas Schwab •
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Here are the 6 best affiliation platforms in 2022
By Pierre-Nicolas Schwab •
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Balsamic vinegar in cocktails [new features SIAL 2022]
By Pierre-Nicolas Schwab •
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Plant based meat: basic trends and increasing offers
By Pierre-Nicolas Schwab •
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Pricing: strategies, techniques, examples [Guide 2022]
By Pierre-Nicolas Schwab •
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Market research questionnaire: examples and complete guide
By Pierre-Nicolas Schwab •
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Conducting market research: 9 comparative methods for B2B
By Pierre-Nicolas Schwab •
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6 algorithms that have triggered disaster
By Pierre-Nicolas Schwab •
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How much does a branded podcast cost? [Guide 2022]
By Pierre-Nicolas Schwab •
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Vulgarity increases the perceived value of customer reviews
By Pierre-Nicolas Schwab •
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Organic market: Europe has two speeds [Market research]
By Pierre-Nicolas Schwab •
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Growth hacking: 3 techniques that have driven me crazy (+ 1 bonus)
By Pierre-Nicolas Schwab •
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Business model by subscription: 11 examples analyzed
By Pierre-Nicolas Schwab •