Market research news
The blog of the market research agency IntoTheminds lists opinionated articles, examples of alignment with marketing theory, highlights and bad buzz, carefully selected by Pierre-Nicolas Schwab, his team and influential experts.
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Sharing Economy : a new form of exploitation ?
By Pierre-Nicolas Schwab •
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Data Mining : a concrete example for SME’s
By Pierre-Nicolas Schwab •
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Sony launches underwater ‘Xperia Aquatech’ pop-up store in Dubai
By Pierre-Nicolas Schwab •
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Innovation & Design Thinking: 3 secrets to generate better ideas
By Pierre-Nicolas Schwab •
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Merchandising effect around Charlie Hebdo threatens brands
By Pierre-Nicolas Schwab •
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Where is this crazy Society going to?
By Pierre-Nicolas Schwab •
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Food labels: keep it simple and stupid
By Pierre-Nicolas Schwab •
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Must-read : interview of a customer satisfaction champion
By Pierre-Nicolas Schwab •
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Competition forces traditional taxis to change : finally !
By Pierre-Nicolas Schwab •
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1/3 of hospitality firms could die. So what ?
By Pierre-Nicolas Schwab •
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Idea in brief : rejuvenate your products with a new packaging
By Pierre-Nicolas Schwab •
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Headphone Manufacturer Sennheiser Open Experiential Pop Up for the Holiday Season
By Pierre-Nicolas Schwab •
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Complaint management: an example you should NOT follow
By Pierre-Nicolas Schwab •
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Food & drinks : just remix to innovate
By Pierre-Nicolas Schwab •
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My three recipes to increase creativity
By Pierre-Nicolas Schwab •
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Internet: no privacy, freedom lost
By Pierre-Nicolas Schwab •
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Google Glass used by SNCF to enhance customer satisfaction
By Pierre-Nicolas Schwab •
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The North Face pop-up challenge : Never stop exploring !
By Pierre-Nicolas Schwab •
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Delta Lloyd : qualitative methods used to reveal business opportunity
By Pierre-Nicolas Schwab •
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The Delta Lloyd recipe to acquire new customers
By Pierre-Nicolas Schwab •
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Gumelo lets you grow your own food
By Pierre-Nicolas Schwab •
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Levi’s RED Pop-Up Shop in the Meatpacking District of New York
By Pierre-Nicolas Schwab •
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SIAL 2014 : and the winner of the innovation award is …
By Pierre-Nicolas Schwab •
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Can a normal airline still compete with a low-cost pure player ?
By Pierre-Nicolas Schwab •