Market research news
The blog of the market research agency IntoTheminds lists opinionated articles, examples of alignment with marketing theory, highlights and bad buzz, carefully selected by Pierre-Nicolas Schwab, his team and influential experts.
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New in 2018: step-by-step market research guide for all
By Pierre-Nicolas Schwab •
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Give me my time back ! I’m a digital slave.
By Pierre-Nicolas Schwab •
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Have black boxes led to bankruptcies in the restaurant industry ?
By Pierre-Nicolas Schwab •
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Marketing research reveals free apps are bad for business
By Pierre-Nicolas Schwab •
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market research : how do Europeans pay ?
By Pierre-Nicolas Schwab •
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Media convergence : 2-day workshop in Mainz (Germany)
By Pierre-Nicolas Schwab •
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Market research : 190000 users surveyed on their connected future
By Pierre-Nicolas Schwab •
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Tips and tricks : using observation as a market research tool
By Pierre-Nicolas Schwab •
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Market research : how to study reactions to autonomous vehicles
By Pierre-Nicolas Schwab •
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Advertising : limiting cookie lifetime will destroy value
By Pierre-Nicolas Schwab •
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Is IoT a modern form of imprisonment ?
By Pierre-Nicolas Schwab •
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Opaque 3rd-party algorithms : a business opportunity
By Pierre-Nicolas Schwab •
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Market research : authentication on media website, a growing trend
By Pierre-Nicolas Schwab •
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behavioral economics : how beliefs influence consumers’ behaviors
By Pierre-Nicolas Schwab •
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How Delhaize Urban Farm fits into their marketing strategy
By Pierre-Nicolas Schwab •
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How to write a blog like a pro : my blog routine
By Pierre-Nicolas Schwab •
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Combining ethnography and Big Data in market research : a real example
By Pierre-Nicolas Schwab •
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Walmart wants to deliver you IN your home
By Pierre-Nicolas Schwab •
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A nudge at Brussels airport : WWF Panda wins charity competition
By Pierre-Nicolas Schwab •
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Make big data and algorithms part of the public service media eduction plan
By Pierre-Nicolas Schwab •
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An interesting example of nudge applied to public safety in Ísafjörður, Iceland
By Pierre-Nicolas Schwab •
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Customer satisfaction : courtesy ensures everlasting emotions
By Pierre-Nicolas Schwab •
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Market research : hot technological trends for future TV experience
By Pierre-Nicolas Schwab •
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Market research : how to set up the price of new products and services
By Pierre-Nicolas Schwab •