Market research news
The blog of the market research agency IntoTheminds lists opinionated articles, examples of alignment with marketing theory, highlights and bad buzz, carefully selected by Pierre-Nicolas Schwab, his team and influential experts.
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The secrets of conducting market research or how to ensure the success of your (future) business: Part 3
By Pierre-Nicolas Schwab •
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Market research: changes for consultancy subsidies in Brussels
By Pierre-Nicolas Schwab •
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Customer experience: This Lisbon store uses a magical recipe to make you buy
By Pierre-Nicolas Schwab •
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Qualitative studies: The Critical Incident Technique
By Pierre-Nicolas Schwab •
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World Packaging Organisation: our eye on the Awards
By Pierre-Nicolas Schwab •
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Hospitality: why it’s important to answer online customer reviews
By Pierre-Nicolas Schwab •
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Qualitative research: open-ended and closed-ended questions
By Pierre-Nicolas Schwab •
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SEO 2019: A look at the fundamentals
By Pierre-Nicolas Schwab •
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Find & Order turns ‘Picking’ into child’s play
By Pierre-Nicolas Schwab •
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Music streaming: the primary source of income for the music industries
By Pierre-Nicolas Schwab •
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How to turn a crazy idea into reality: Savour Histoires de Gourmets, our interview with Jérôme Fourest
By Pierre-Nicolas Schwab •
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Marketing research: the 4 dimensions of online customer experience
By Pierre-Nicolas Schwab •
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Ryanair: can provocation pay on the long-term?
By Pierre-Nicolas Schwab •
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Smart bottles, from health to marketing
By Pierre-Nicolas Schwab •
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Technology and artificial intelligence in retail
By Pierre-Nicolas Schwab •
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The effects of ad frequency and recency on click-through-rate (CTR)
By Pierre-Nicolas Schwab •
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10753 views on Linkedin : how much traffic on our website ?
By Pierre-Nicolas Schwab •
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Artificial intelligence: partner or substitute for the performing arts?
By Pierre-Nicolas Schwab •
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Media research : 4 data journalism projects worth knowing
By Pierre-Nicolas Schwab •
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Le Styliste: the conversational assistant who advises you in your shopping
By Pierre-Nicolas Schwab •
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Cars will be the next theatres: the upcoming media revolution
By Pierre-Nicolas Schwab •
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Retail marketing strategy: Nicolas, Comtesse du Barry and de Neuville join forces
By Pierre-Nicolas Schwab •
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Audi e-tron : a track to test it at Munich airport
By Pierre-Nicolas Schwab •
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Artificial intelligence: a new opponent of reference in the gaming world
By Pierre-Nicolas Schwab •