Market research news
The blog of the market research agency IntoTheminds lists opinionated articles, examples of alignment with marketing theory, highlights and bad buzz, carefully selected by Pierre-Nicolas Schwab, his team and influential experts.
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Data preparation: how to choose the right solution for your needs?
By Pierre-Nicolas Schwab •
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Content marketing: stop making excuses!
By Pierre-Nicolas Schwab •
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Bpost: what are the challenges facing the future CEO?
By Pierre-Nicolas Schwab •
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Benchmark: which ETL to choose to handle large files?
By Pierre-Nicolas Schwab •
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Covid-19: why I have not ordered a take-away
By Pierre-Nicolas Schwab •
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Inbound marketing: why your traffic is not an indicator of success
By Pierre-Nicolas Schwab •
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Digital transformation: concept, models, and examples
By Pierre-Nicolas Schwab •
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What is the concept of saturation in qualitative research?
By Pierre-Nicolas Schwab •
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The phenomenon of “continuation cars” [Marketing analysis]
By Pierre-Nicolas Schwab •
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PicRights + AFP: a well-established copyright trolling operation
By Pierre-Nicolas Schwab •
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Experiential marketing: definition, interest, and advice
By Pierre-Nicolas Schwab •
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TikTok explained to parents: Strengths, dangers, and solutions [podcast]
By Pierre-Nicolas Schwab •
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No, Covid has not had a positive impact on the creation of new businesses [research]
By Pierre-Nicolas Schwab •
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Guerrilla marketing: definition, types and examples
By Pierre-Nicolas Schwab •
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Valentine’s Day Figures [Market Research]
By Pierre-Nicolas Schwab •
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Formalizi has digitized the legal formalities for setting up a business
By Pierre-Nicolas Schwab •
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ETL: use of ternary operators for data extraction in Excel
By Pierre-Nicolas Schwab •
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[Podcast] The end of third-party cookies is fast approaching
By Pierre-Nicolas Schwab •
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Operational Marketing: definition, tools, performance measurement
By Pierre-Nicolas Schwab •
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Customer satisfaction and paid customer service: a contradiction?
By Pierre-Nicolas Schwab •
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How to automate the extraction of data from Excel files
By Pierre-Nicolas Schwab •
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StopAmazon: a movement that lacks meaning
By Pierre-Nicolas Schwab •
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50 astonishing statistics about France and the French [Study]
By Pierre-Nicolas Schwab •
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Fintech: a look back at 2020, perspectives and trends for 2021 [Interview]
By Pierre-Nicolas Schwab •